Bai Tong Thai Restaurant known for its authentic Thai cuisine, wanted to expand its reach and increase its online presence. To achieve this, the restaurant partnered with local Instagram food influencers to showcase its vibrant dishes and welcoming atmosphere.
Influencers were invited to experience Bai Tong's signature dishes, such as Crispy Garlic Chicken, Tom Yum Hot Pot, and Crab Fried Rice. They shared engaging Instagram reels, capturing the rich and authentic flavors and as well as the outstanding service. These posts generated buzz within the food community, drawing attention to Bai Tong's unique offerings.
The influencer campaign led to a surge in online visibility. Bai Tong saw increased engagement on their Instagram account and a rise in followers, translating to more customers visiting the restaurant. Many new patrons mentioned discovering Bai Tong through influencer posts.
By successfully leveraging influencer partnerships, Bai Tong Thai Restaurant expanded its reach, boosted its online visibility, and attracted a new wave of customers eager to experience authentic Thai cuisine.
Collaborated Reels
@hannahswanders
Hannah showed how Bai Tong has been a Seattle fan-favorite for decades, mastering the art of delicious Thai food. She recommends their cocktail and mocktail menus which definitely are killers. After posting this reel, Bai Tong gained 1,792 new followers on their Instagram account and significantly increased their engagement.
@jenhdao
Jen visited the restaurant together with her friend in their spot in Tukwila. The glass noodles and crispy garlic chicken immediately became their favorite. Bai Tong's engagement increased after this reel was posted and gained 174 new followers.
@daniyanizami11
Daniya featured her favorite dishes which are the Crab Wonton, Spring Rolls, and Mango Thai Soda. Showcasing these mouthwatering dishes boosted Bai Tong's online reach and gained 221 new followers.
